Tag Archives: promos

#RomCon 2012, The Aftermath

Moonday Mania

 A blog for the Craft of writing, or maybe the craziness of the writing Biz

I survived Rom Con 2012. I need the t-shirt.

Totally unprepared for what I was about to go through, I left my job 45 minutes early, thinking that would help me get organized. Because I truly wasn’t organized.

Melissa Mayhue, ML Guida, Jessica Aspen, Hillary Seidl

Melissa Mayhue, ML Guida, Jessica Aspen, Hillary Seidl

Even though I had signed up for Rom Con 2012 in August of last year, I had never attended a promotional event like this as an author. I’d attended as a reader. And they are different. Readers are there to be entertained. To have fun. To get to know their favorite authors, meet some new ones, and maybe get a little loose.

Jessica Aspen mints

Jessica Aspen Mints and stickies

Authors are there to meet readers and have fun, but really we’re there to spread the word about ourselves and our books. As fun as that is (and it really was fun) it’s still a lot of work. I should have started about three months ahead of time, strategically planning my swag orders and my appearances. What I would wear, and what my image should be. I didn’t do any of that. I winged it. And I had a blast!

But it was draining, and I want to thank everyone who supplied me with the asprin, Tylonal and Advil to get through my migraine. My buddies came through for me, even though we never quite managed the buddy meet, they were fantastic! Thanks ladies!

Do’s and Don’ts for the next author promo event.

Little Red Riding Wolf chocolate postcard

Little Red Riding Wolf postcard with kisses

Do buy swag. I have a terrible time deciding what to buy and how much to spend. As a working author every dollar counts, so where is the best place to put your money? If I had to do it again I would buy something small, like pens, to shower the event with. I had the mints, and they were great. Everyone liked them, and I would definitely do them again. And the chocolates stapled to the postcards were also a hit. Everyone loves chocolate, although maybe not the night of the Chocolate Mangasm event!

Do fork out the money and bring print books.

Rom Con is full of dedicated readers, and they all have e-devices, so I thought my books on a disk would be attractive. But they all went for the print books with their shiny covers first. It took me talking and handing them out to readers to get them into their hands, but that’s the better way anyhow. Readers are there to get to know you and they want a personal connection. They were all so nice and friendly. Great people to go have fun with. We rocked the casino event and I’m keeping secrets about the chocolate mangasm event, shh!

Jessica Aspen and Hillary Seidl at Chocolate Mangasm, Rom Con 2012

Jessica Aspen and Hillary Seidl at Chocolate Mangasm, Rom Con 2012

Do have fun!

No matter what you are there to have fun with a fun group of readers. And authors are readers too, so enjoy the event, make new friends and have a blast! I hope to see all my new friends next year! WOOT!

Have you ever gone to a reader event? What swag do you like to take home? Candy, bookmarks? Books?

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